For those lucky enough to have snagged tickets to Alan Jackson’s final show in Nashville, the country music legend is brewing up something special just a couple of days before his “Last Call” performance.
Prior to his June 27 star-studded concert at Nissan Stadium, down the road on 3rd Avenue South, fans will be able to explore his brand new Distillery and Museum, opening June 25. Spanning his complete career legacy, fans will be able to explore the downtown facility while also sipping on his partner-branded Silverbelly Whiskey.
Inspired by his iconic Stetson cowboy hat, the company took off in June 2022, featuring batches inspired by Jackson’s 35 number-one hits. Now, fans will be able to enjoy some of the brand’s handcrafted beverages like the 91 Proof Chart #1 bottle, “Don’t Rock The Jukebox” in a whole new way.
The first-of-its-kind experience perfectly encapsulates everything visitors love about Broadway, getting a little tipsy while exploring country music history. As Jackson prepares to round out his iconic career spanning over four decades, the country music hall of famer’s journey will be showcased, with a press release promising a glimpse into his time, “from rural Newnan, Georgia to concert stages in such far-reaching places as Australia, Europe and South America…see how a paper sack full of cassettes and songs took him to the Songwriters Hall of Fame…and be reminded how a self-professed “singer of simple songs” captured a nation’s emotions in the wake of unspeakable tragedy.”
Visitors will also be able to see firsthand the process behind blending, proofing, bottling, and labelling each crafted Whiskey bottle onsite. Of course, there will be plenty of other drink experiences to explore, including “Whiskey flights, cocktails, bottles for sale, and even a “bottle your own’ experience are on tap…not to mention live music.”
His manager Debbie Doebler enthusiastically noted, “For over four decades, Alan has had an amazing career where his music has told stories of his life, creating the foundation of the legacy that we’re excited to share with his fans.” Adding, “We’re proud to be creating a new way for Alan and his music to be part of all that Nashville offers to residents and visitors alike, day-in and day-out.”
While tickets to the Finale Show are near impossible to purchase with the concert just two weeks away (unless you’re willing to drop over $800 at minimum), luckily, those hoping to explore Jackson’s legacy can already purchase tickets for the museum in advance. The “Chattahoochee” singer’s historic performance alongside Luke Combs, George Strait, Miranda Lambert, Luke Bryan, Cody Johnson, Eric Church, and more will also be televised on NBC later this year.